Destiny is not a matter of
chance; it is a matter of
choice.

WINSTON CHURCHILL

ARE YOU DRIVEN
TO CONSTANTLY IMPROVE?

You’ve come to the right place.

Here you’ll find models, methods, practices, and processes
to help you develop the right focus, create the right environment,
build the right team, and embody the right commitment.
To get the right results.

Why Context Trumps Everything, Even Your Beliefs

One of automobile magnate Henry Ford’s core beliefs was that it is critical to control every aspect of production. He built power plants, owned coal mines and timberlands, ran a steel foundry, had a deep-water port and dozens of miles of railway

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Selling Sand in the Arabian Peninsula

The Arabian Peninsula. The name evokes a sense of endless sands and the oven-like heat of the desert. In the vastness of the desert there are quadrillions of grains of sand. And it would be easy to think that sand is sand is sand.

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Why Details are Critical

As someone who enjoys outdoor activities I’m always interested in innovations to outdoors gear. I recently came across one that totally impressed me with its attention to detail: the GoBites Uno – a spork.

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What Wow Service Looks Like | Making Strategy Happen

What ‘Wow” Service Looks Like

Standing out a little is little better than not standing out. Sure, it’s nice, but not particularly memorable. The only way to be memorable, and to inspire customers to speak passionately about you, is to blow them away.

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Why Being “Different” Isn’t Enough

Differentiate yourself from your competition. Don’t be “me-too.” So goes the conventional wisdom. Being different is where to be. But is different enough? This past week marked the end of a long-running battle about being different.

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A Test of Commitment | Making Strategy Happen

A Test of Commitment

Decision time.
We started at 3:45 a.m. and had now been hiking and climbing for over 11 hours. Our objective was to traverse the northernmost 10 peaks of Colorado’s Tenmile Range in a single push. Ten summits, all over 12,000 feet, across 16 miles.

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